My BFF social media tools

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Posted on : Saturday, February 20, 2010 | By : RosieHernandez | In :

Let's start defining what social media is.
It is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). (See Wikipedia)

Enough technicality.

I won't deny it: interacting with others through different social media platforms it's overwhelmed at times but... like studies state, it takes 21 days to make a good habit part of your daily routine and... you should give it a try.

Below you will find a list of the most influential online social media tools I recommend and use:


- Facebook is the most popular social networking site in the world, with more than 200 million members. Members’ home page streams can now be seen in a wide range of applications and devices. (See Wikipedia)


- Twitter is a simple tool that helps connect businesses more meaningfully with the right audience. It lets members post updates of no more than 140 characters at a time. (See Twitter/about)


- YouTube is a video sharing website on which users can upload and share videos. (See YouTube/about)

What you are going to communicate through these avenues becomes crucial.
Relevance is the key word.
Relevance most commonly refers to topical relevance or aboutness, i.e. to what extent the topic of a result matches the topic of the query or information need. Relevance can also be interpreted more broadly, referring to generally how "good" a retrieved result is with regard to the information need. (See Wikipedia)

What does it mean?
- Whatever you want to say, relate it to your potential and current clients needs of your products and services.
- Never lose the human touch.
- Bad promotion is still promotion doesn't apply here.
- Make your posts appealing to today's world. Be real, conscious and always yourself.

We can develop and manage your online presence while you take care of other business tasks.
Contact us for more info: fromgoodtogreatmedia@yahoo.com

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